Breaking the Mold in Partner Enablement

In the age of the “trusted advisor,” companies like Axcient are breaking the mold by making partner enablement their core mission rather than a route to market. At #CPExpo in April, Channel Marketing Journal caught up with Jeff Cummings, Axcient Chief Revenue Officer, to get his perspective on the movement — especially in respect to the company’s focus on supporting the growth of partners’ Microsoft Office 365 business.

Watch this video of my interview with Cummings to see how Axcient leverages its strategic alliance with Pax8 to help partners increase wallet share by creating complete solutions with best-of-breed technologies.