Office Depot Breaks with Tradition to Launch New Omnichannel

Office Depot turned heads at the 2018 Channel Partners Expo and Conference in April when it announced its transformation from traditional, brick-and-mortar office supply chain to omnichannel provider of business services and technology solutions.

Office Depot Vice President of Sales for SMB Services, Heather Tenuto, spoke to Channel Marketing Journal about the company’s experience creating this new sales channel and lessons learned along the way. Watch this video for insight.