Meeting Channel Partners Where the Sales Happen

Meeting channel partners where the sales happen is increasingly important to vendors looking to maximize exposure in solution-driven technology marketplaces.

Teridion, a global provider of public cloud LAN services, has seen tremendous growth helping partners — both strategic and channel — find new opportunities through alliance building. Pej Roshan, VP of Products and Marketing, and Kevin Moynihan, Director of Channel Sales at Teridion talked to Channel Marketing Journal about the company’s successful approach to channel enablement at the Channel Partners Conference & Expo in April.

In this video of our interview, they share insight on the programs they’re put in place to enable channel partners of all types to enhance their offerings by tapping into new channels. Watch it now.